With another All-Star Weekend in the books and the passing of a trade deadline, the NBA is now in full swing. At this point in the season, teams are making strides toward securing a spot in the first round of the playoffs.
It’s no secret that die-hard basketball fanatics bleed the colors of their hometown team and dedicate their support to the skilled ballers who fill their competitive rosters. Fans all around the world root for their favorite players by purchasing the latest jerseys on the market. Whether watching from the comfort of their living room or attending a live game, one thing is for certain: Fans buy a lot of jerseys.
We’ve compiled sales data, from the first toss-up of the 2016-17 season through the All-Star break, to see which players and teams are topping the charts in jersey sales throughout the entire league.
Continue reading to see how the numbers stack up.
Selling Jerseys and Banking Shots
Nowadays, it’s expected for top-tier players to stand above the rest when it comes to jersey sales. Players work to create a loyal fan base, not only by proving themselves on the court but also by being an all-star in the real world.
The results are in, and Stephen Curry – point guard for the Golden State Warriors – prevails as the top NBA player to have the most jerseys sold since the start of the season. It’s no surprise that the Baby-Faced Assassin dominates the sales charts, as he was the unanimous recipient of back-to-back MVP awards over the past two seasons. Although the sharpshooter couldn’t guide his team to a second straight championship title, Steph maintains the hype around his name as one of the most popular players on social media.
Kevin Durant and LeBron James are fighting a fierce battle over second and third place, respectively. King James may inch out the Golden State forward over the remainder of the season, however, as KD is now out indefinitely with an injury.
It’s a Team Effort
With Curry and KD leading the pack, the Golden State Warriors have sold the most jerseys after turning over a new leaf with the start of the season. Although they suffered an unexpected defeat during the 2015-16 NBA Finals, the Warriors and their fan base have kept their heads up high – and their wardrobe up to date. Trailing behind the Cali-based squad are none other than the champs themselves, the Cleveland Cavaliers. While the Cavs might have proven themselves on the courts, their jersey sales tell a different story.
The Windy City rounds out the top three with jersey sales spiking at the beginning of the season, as the Chicago Bulls acquired former Miami Heat superstar Dwyane Wade.
Balling While They’re Young
Let’s face it, no matter what team you’re rooting for, nothing is more adorable than a child cheering on their favorite team while sporting a kid-sized jersey.
Steph Curry, once again, dominates sales in this merchandise category. The Golden State Warriors head coach Steve Kerr raves about the MVP and claims that children “gravitate toward Steph.” Kids across the globe can be found rocking No. 30 on their back with the goal of receiving the Golden State guard’s autograph one day.
Sales and Shots Going Through the Roof!
The chances of another player or team topping Curry and Warriors jersey sales are slim, but with the second half of the season underway, anything is possible. Root your team into the playoffs by sporting your hometown team’s jersey, like the loyal fan you are. Head over to Fanatics.com to choose from the latest player jerseys and fan gear the NBA has to offer!